IBO COOP Marketplace
Many years ago we began an effort to cooperatively combine our billboard avails in an effort to attempt to make the buying process easier for regional, state and national advertisers. Over time as we grew, the process of managing became more challenging with the tens of thousands of faces our group now represents. In late 2014 we began the process of using a cloud based solution to manage our plants and has now evolved into the IBO COOP Cloud SPEEDWAY today.
While we began including the faces of our Operator Associates, we now may include the operators in the class of independent billboard operators via our IBO Market Club and can include any workflow solution to automate the process. The companies that utilize our workflow solutions also benefit from being automated to our cloud core engine that provides many other benefits. We are well on our way to the evolution of a streamlined solution to reduce millions of keystrokes for our IBO users and partners and replacing the RFP (Request for Proposal) with the RFO (Request for Offer) with our systematically update pricing and availabiltiy.