Outdoor Advertising Association of America
IBOUSA – as a networking group for independents – is developing a nice working relationship with Nancy Fletcher and OAAA, our industry’s primary trade organization. A number of IBOUA Associates also are members of OAAA.
To benefit the industry, the two groups are cooperating to share information. IBOUSA will navigate OAAA’s vast website (with OAAA’s permission), and then present summaries and links via the IBOUSA website.
Important issues and challenges affect all billboard companies, small and large. The day is nearing whereby we will need to cooperate to be successful in areas such as legal and safety.